Product & Service
Advanced plastic card bodies
Reflecting end-user identity with advanced payment card design
Illuminating payment cards
Lighting up the contactless payment experience with Starlight cards
As consumers increasingly pivot towards digital services, the physical card has gained heightened significance for traditional banks and FinTechs in building and maintaining a connection with customers. In a global consumer survey, 72% of respondents emphasized the importance of their payment card’s design; amongst them, 82% were interested in a payment card that lights up upon payment.*
The card’s design and ‘fun factor’ are now as crucial as ever. With the IDEMIA Starlight payment card, banks and FinTechs can make the payment experience truly original. Displaying brilliant and continuous illumination patterns when near a POS reader during contactless payments, the IDEMIA Starlight OLED card provides users with a powerful visual statement. It aligns with style-conscious user lifestyles and values, projecting a distinctive persona. Going beyond a payment means, it becomes an accessory.
Equipped with an OLED panel, the IDEMIA Starlight card operates without a battery. OLED technology illuminates a pattern when placed near a POS reader, powered solely by its NFC field. The Starlight card complies with the International Organization for Standardization (ISO) for financial transaction cards and is certified by Mastercard and Visa International payment schemes. It functions as a dual EMV (Europay, Mastercard, Visa) payment card product, allowing the card to be used for payments using the magnetic stripe, via chip & PIN, and for contactless payments.
IDEMIA Secure Transactions’ global network of designers collaborate with card issuers to transform payment cards into brand-defining works of art. The cards can be personalized at all 32 IST personalization centers across the globe.
By combining this innovative payment card with rewards, cashback programs, and/or integrating it with a mobile wallet, banks and Fintechs can develop more appealing and unique offerings for customers in search of enhanced banking and payment experiences.
* Dentsu Insights, Independent Consumer Survey conducted in 12 countries worldwide
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Customer uniqueness
Offer unique value propositions tailored to specific customer segments (Millennials, Gen Z, teenagers, students, e-gamers, etc.) and provide customers with a sense of exclusivity.
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Distinctive brand image
Reinforce and differentiate your brand with this original payment card innovation, allowing logos to be designed and illuminated in captivating colors.
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Top of wallet card
Light up the payment experience with the Starlight card, setting it apart as the preferred choice for cardholders to tap and pay.
